Founding an AG: A Guide to Starting a Joint-Stock Company
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Founding an AG (Joint-stock company) in Switzerland

Advantages and disadvantages compared to GmbH (LLC Limited liability company)

GmbH (LLC Limited liability company) or AG (Joint-stock company)? Choosing the company form is crucial for the success of your company. In Switzerland, GmbH and AG are among the most popular legal forms. But which fits better with your goals?

Key points:

1. Liability and capital

  • The shareholders are liable up to the amount of their capital contribution (at least CHF 20,000). This low capital requirement makes the GmbH ideal for low-risk companies or founders with a limited budget.
  • In the case of an AG, shareholders are only liable with their share capital. The minimum capital is CHF 100,000, whereby you must pay up CHF 50,000 at the time of incorporation. For companies with high capital requirements or ambitious growth plans, the AG is the better choice.

Summary:

2. Flexibility and management

  • A GmbH (LLC Limited liability company) is uncomplicated and inexpensive to administer. There are fewer legal requirements, no General Meetings and no obligation to appoint a Board of Directors. These characteristics make the GmbH particularly attractive for companies in which the shareholders also actively participate in the operation.
  • The AG (Joint-stock company) is more complex and requires a clear organizational structure. In addition to a Board of Directors, General Meetings must be held and minutes kept. To this end, the AG offers more flexibility in the admission of new shareholders. Shares can be sold or transferred more easily than shares of a GmbH.

Consider:

3. Tax aspects

Both legal forms are subject to profit tax. Differences in the tax burden are minimal.

  • However, the AG (Joint-stock company) offers long-term advantages in tax planning. For example, profits can be distributed by issuing dividends to shareholders or managed in a tax-optimized manner by selling shares.
  • The GmbH (LLC Limited liability company) offers little scope for tax optimization. Its structure is designed for operational operation and less for strategically managing capital and assets.

Summary:

If long-term tax optimization is an important point for you, the AG offers more flexibility and advantages.

4. Attractiveness for investors

  • Investors rarely prefer the GmbH (LLC Limited liability company), as the transfer of shares is complicated. In addition, the capital structure is less transparent, which can deter external financiers.
  • An AG (Joint-stock company) scores points with investors. Shares offer a clear investment structure, are easily transferable and allow investors to get in and out flexibly. For companies with international or long-term growth plans, the AG is therefore the better choice.

Summary:

If you are planning to bring in external investors or are looking to expand beyond national borders, the AG is almost always the right decision.

5. Other differences and similarities

  • Foundation costs: The GmbH (LLC Limited liability company) is cheaper to establish and administer. The AG brings higher initial costs due to the higher minimum capital and the more extensive administrative tasks.
  • Trust and reputation: An AG (Joint-stock company) enjoys more international reputation. The AG strengthens trust in your company, especially with international partners and customers.
  • Growth and scaling: An AG makes it easier to realize growth plans, as it can flexibly raise capital and adjust investments.

Conclusion: GmbH or AG?

The choice between GmbH and AG depends on the goals and requirements of your company:

Our service:

We help you make the best decision – and take over all processing – from consulting to founding. With us, you can start your entrepreneurial future safely and professionally. Book a free consultation now.